The new school year should be full of exciting opportunities. However, not every child has the essentials they need to succeed at school.

But you can help. Our Back to School Appeal is now on. Simply make a donation at the counter at any Williams store nationwide between now and the end of January 2024, and you'll be helping The Smith Family support a child in need.

The Smith Family is a national children's education charity with a vision of a world where every child has the opportunity to change their future. The funds we raise will help support children experiencing disadvantage to overcome their circumstances by providing long-term support for their education.

Each child on their core program receives a proven combination of financial, personal, and practical support that empowers them to harness their education and build skills to unlock their true potential.

A little help from you can make a big difference.

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